2021
Focus Factor Brainhub
A one-page promotional site for the Focus Factor app.
Problem
Create a clearer promotional page for the Focus Factor app.
What shipped
Shipped a responsive one-page site aligned with the brand.
How it was checked
Reviewed message clarity, brand fit, and responsive behaviour.
Approach
- Kept the page focused on the app.
- Used the existing brand system.
- Moved from value, to detail, to action.
What I designed
- A one-page promotional layout.
- Responsive content sections.
- Brand-aligned visual design.
Testing
- Reviewed the page against promotional goals.
- Checked desktop and mobile layouts.
- Checked brand alignment.
What shipped
- A production promotional website for the Focus Factor app.
- Responsive front-end implementation.
- A clearer app landing page.
Impact
- Gave the app a clearer website direction.
- Made the supporting message easier to communicate.